MASTERING MASCOT DESIGN
*Create personality-packed brand characters_
GET INSTANT ACCESS
FOR A ONE-TIME PAYMENT OF $99
MASTERING MASCOT DESIGN
*Create personality-
packed brand characters_
GET INSTANT ACCESS
FOR A ONE-TIME PAYMENT OF $99
A practical, Illustrator-based course for designers who want their work to stand out, feel more custom, and justify higher pricing... without adding hours to every project.
When a brand includes custom illustration or character work, it shows a level of craft most brands don’t have.
That difference is what makes it feel more premium.
Clients don’t just see a logo anymore. They see a brand world.
Why illustration changes everything.
WHAT THIS UNLOCKS FOR DESIGNERS:
- Higher perceived value of your work, because the brand feels more considered and custom.
- Clear differentiation in a market full of similar-looking brands.
- More confident pricing, because the work is harder to replicate.
- Stronger brand systems, not just one-off logos.
LEARN THE SYSTEM
The key is having a process that makes this fast and repeatable.
WHAT YOU'LL LEARN INSIDE THE COURSE:
- What mascots actually do inside a brand
- How the Mascot Master Pack works (and when to use it)
- How this skill fits into real client work
- Choosing the right object or concept
- My digital drawing toolkit inside Illustrator
- Drawing simple, reusable base shapes
- Attaching arms, legs, and faces
- Adding details and personality to your characters
- Using the pack to speed up your workflow
- Full mascot build from start to finish
- Seeing the entire process in real time
- Final challenge to lock in the skill
- Drawing custom arms, hands, legs, feet, and faces
- Creating elements that still feel cohesive
- Building a reusable mascot library
Outcome: You know exactly what you’re building and why.
MODULE 01_ The Foundation
- What mascots actually do inside a brand
- How the Mascot Master Pack works (and when to use it)
- How this skill fits into real client work
Outcome: You CAN TURN ANYTHING INTO A MASCOT BASE ILLUSTRATION.
MODULE 02_ Creating the Mascot Base
- Choosing the right object or concept
- My digital drawing toolkit inside Illustrator
- Drawing simple, reusable base shapes
Outcome: You can create expressive mascots in minutes.
MODULE 03_ Turn static illustrations into characters
- Attaching arms, legs, and faces
- Adding details and personality to your characters
- Using the pack to speed up your workflow
Outcome: You can build your own mascots from scratch.
MODULE 04_ Drawing Your Own Mascot Elements
- Drawing custom arms, hands, legs, feet, and faces
- Creating elements that still feel cohesive
- Building a reusable mascot library
Outcome: You can confidently create mascots for real projects.
MODULE 05_ Putting It All Together
- Full mascot build from start to finish
- Seeing the entire process in real time
- Final challenge to lock in the skill
FOR A ONE-TIME PAYMENT OF $99
ENROL NOW
WHAT YOU'LL LEARN INSIDE THE COURSE:
- What mascots actually do inside a brand
- How the Mascot Master Pack works (and when to use it)
- How this skill fits into real client work
- Choosing the right object or concept
- My digital drawing toolkit inside Illustrator
- Drawing simple, reusable base shapes
- Attaching arms, legs, and faces
- Adding details and personality to your characters
- Using the pack to speed up your workflow
- Drawing custom arms, hands, legs, feet, and faces
- Creating elements that still feel cohesive
- Building a reusable mascot library
- Full mascot build from start to finish
- Seeing the entire process in real time
- Final challenge to lock in the skill
Outcome: You know exactly what you’re building and why.
- What mascots actually do inside a brand
- How the Mascot Master Pack works (and when to use it)
- How this skill fits into real client work
MODULE 01_ The Foundation
Outcome: You CAN TURN ANYTHING INTO A MASCOT BASE ILLUSTRATION.
- Choosing the right object or concept
- My digital drawing toolkit inside Illustrator
- Drawing simple, reusable base shapes
MODULE 02_ Creating the Mascot Base
Outcome: You can create expressive mascots in minutes.
- Attaching arms, legs, and faces
- Adding details and personality to your characters
- Using the pack to speed up your workflow
MODULE 03_ Turn static illustrations into characters
Outcome: You can build your own mascots from scratch.
- Drawing custom arms, hands, legs, feet, and faces
- Creating elements that still feel cohesive
- Building a reusable mascot library
MODULE 04_ Drawing Your Own Mascot Elements
Outcome: You can confidently create mascots for real projects.
- Full mascot build from start to finish
- Seeing the entire process in real time
- Final challenge to lock in the skill
MODULE 05_ Putting It All Together
FOR A ONE-TIME PAYMENT OF $99
ENROL NOW
This is what makes the system fast, flexible and scalable.
Alongside the course, you get the Mascot Master Pack.
An Adobe Illustrator asset library designed to speed the whole process up.
It includes ready-made arms, legs and facial features you can mix and match to instantly turn illustrations into mascots.
GET INSTANT ACCESS TO THE PACK
INCLUDES The Mascot Master Pack
This whole process took me just 20 minutes.
LEARN the process
One of the final lessons walks through a complete mascot build from start to finish.
You’ll see exactly how I go from a simple idea to a finished, brand-ready mascot using the same process you’ll repeat in your own work.
Watch a full mascot built in just 20 minutes
We will build this mascot together.
THIS COURSE IS FOR
YOU IF:
- You’re a brand designer who wants to charge more for your work
- You want to offer illustration without adding hours
- You want a system you can reuse with confidence
ENROL NOW for $99
You don’t need to be an illustrator. You need a repeatable process.
It's formatted like a how-to tutorial which makes it super digestible but you end up learning much more, like how to compose and design a mascot that adds more to a brand's personality but also fits cohesively into its aesthetic."
The mascot master pack is also SUCH a powerful tool - perfect for any beginner or junior designer who wants to explore their creativity more and up-skill!!
"It's literally a peek into how Lydia’s brain designs mascots"
_czar creates brands
Not only was it incredibly fun, but I also picked up new skills along the way. What stood out the most was Lydia’s authenticity—she brings such a genuine and down-to-earth approach to her teaching, which makes learning from her an absolute pleasure.
I truly hope she creates many more courses in the future!
"Lydia’s mascot design course was absolutely brilliant"
EightyOne Graphics
Amazing!
Lydia‘s course Master Mascot Design is excellent and beginner-friendly. She takes you through every step of the process.
"Lydia‘s course Master Mascot Design is excellent"
BRANDING WITH NORA
Learn a repeatable mascot system that adds value to your brand work without adding hours.
FOR A ONE-TIME PAYMENT OF $99
GET INSTANT LIFETIME ACCESS
Start saving time and charging more.
Take a look inside the course.
